Relevant and contextual in-store experiences
M|Proximity is an independent beacon ecosystem offering a robust set of capabilities for creating, managing and optimising in-store and proximity marketing.
Beacon powered mobile marketing
- Contextual beacon messages.
- Loyalty tools for customer acquisition and engagement.
- Flexible marketing offers and campaigns.
- Simple access to rewards.
- Deliver highly contextual and relevant content for a more engaging in-store experience.
- Complements loyalty programmes with automation capabilities for seamless registration and usage.
- Beacon messages can be transmitted to provide a guided customer experience while shopping.
- Marketing campaigns can be easily created, such as promotions, offers or behaviour based rewards to Influence shopper decisions.
- Detailed metrics are available to track each beacon’s performance and marketing ROI.