Relevant and contextual in-store experiences

M|Proximity is an independent beacon ecosystem offering a robust set of capabilities for creating, managing and optimising in-store and proximity marketing.

Beacon powered mobile marketing

  • Contextual beacon messages.
  • Loyalty tools for customer acquisition and engagement.
  • Flexible marketing offers and campaigns.
  • Simple access to rewards.
  • Deliver highly contextual and relevant content for a more engaging in-store experience.
  • Complements loyalty programmes with automation capabilities for seamless registration and usage.
  • Beacon messages can be transmitted to provide a guided customer experience while shopping.
  • Marketing campaigns can be easily created, such as promotions, offers or behaviour based rewards to Influence shopper decisions.
  • Detailed metrics are available to track each beacon’s performance and marketing ROI.